2013 summary of the direction of online education mobile O2O

with the development of the times, each industry has emerged unprecedented new business opportunities and new directions. The new mode of subversion of the traditional new product, the impact of new life, creative toggle nerve, innovation has become the enterprise survival based on internet.








2012, China’s education industry IT investment reached 43 billion 910 million yuan, an increase of 20.9%, China’s education information market is growing rapidly. Taobao’s data show that in 2012 Taobao education sales amounted to 330 million yuan, of which 1/3 is the supplementary materials, the other 200 million is course sales.


2013, the total number of mobile Internet smart terminal equipment held by China national first United States, as the world has the most mobile internet terminal equipment state. The vast number of smart phones and tablet PCs using customer groups, frequent use of APP, so that China has become a huge hotbed of APP application development market.

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